My ‘Cold Open’ with RoadRUNNER

"Wow!” That was my reaction when I first laid eyes on RoadRUNNER Motorcycle Touring & Travel. My moto-journalism aspirations skyrocketed, however, in the fall of 2003, when I was asked to do a multi-day touring article for the publication.
Christian Neuhauser, the magazine’s founder, and his Austrian family of motorcyclists had immigrated to the U.S. just a few years earlier. They had recognized the unmet demand for a European-style travel publication focusing on the motorcycle touring experience. A typical travel article in these high-gloss magazines includes evocative photography, route maps, recommended eateries, accommodations, and points of interest.